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Tuesday, 15 January 2019

BUYING EXPERIENCE: TAG Heuer General Catalogue 1991 (+ 97/98 Price Lists)


Another fine addition to my growing collection, the 1991 general catalogue is a very thick booklet that has index tabs down the right hand side for ease of access. Really this one strikes more like a 'dealer catalogue' than a consumer catalogue, there's even a piece of paper slipped into the back cover showing which pieces in the catalogue are not sold in the UK!









Each indexed section of the catalogue starts with a large scale rendering with a schematic highlighting the selling points of each watch range. The one for the 4000 Series is interesting as it clearly shows that the bezel should be lumed - I have never seen that before.




Each section presents a variety of pieces in the range, I was also sent some random price lists which do not actually relate to the 1991 catalogue at all - but I'm still happy to receive them!



This sheet details models which are featured in the catalogue but which are not for sale in the UK, only one of the four watches below was actually available in the UK at the time.


No doubt that this catalogue is well thumbed, and there is one page which is torn (thankfully nobody has plastered it with Sellotape as this is never a good move), but it's still a fantastic buy. This one I picked up from eBay for £20, and while the seller did not point out that one page was ripped I still feel like it was value for money. Definitely a great addition to my collection!

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