Tuesday 15 September 2020

HISTORY: The TAG Heuer Formula 1 (Era Four: 2008 - 2011)


Continuing our look at the long running TAG Heuer Formula 1 product range, we come to the fourth era spanning 2008 - 2011.


2007 / 2008 CATALOGUE

While the ladies range remained largely unchanged, it was time for a complete revamp of the men's watches, with the only pieces carried over being the CAC111B (Indy 500 S/E), the WAC111A (Alarm) and the ani-digi CAC111D. Everything else from the men's range was discontinued and replaced with a slightly larger 41mm selection. I find these a great improvement, with a much sharper looking dial and a more interesting chronograph design.




WAH1110.BA0850: 41mm, black dial, black coated bezel on a steel bracelet
WAH1110.BT0714: 41mm, black dial, black coated bezel on a black rubber strap
WAH1111.BA0850: 41mm, white dial, black coated bezel on a steel bracelet


WAH1111.BT0714: 41mm, white dial, black coated bezel on a black rubber strap
WAH1112.BA0850: 41mm, red dial, black coated bezel on a steel bracelet
WAH1112.BT0714: 41mm, red dial, black coated bezel on a black rubber strap


CAH1110.BA0850: 41mm, black dial, black coated bezel on a steel bracelet
CAH1110.BT0714: 41mm, black dial, black coated bezel on a black rubber strap
CAH1111.BA0850: 41mm, silver dial, black coated bezel on a steel bracelet


CAH1111.BT0714: 41mm, silver dial, black coated bezel on a black rubber strap
CAH1112.BA0850: 41mm, red dial, black coated bezel on a steel bracelet
CAH1112.BT0714: 41mm, red dial, black coated bezel on a black rubber strap


CAH1113.BA0850: 41mm, orange dial, black coated bezel on a steel bracelet
CAH1113.BT0714: 41mm, orange dial, black coated bezel on a black rubber strap


Legend has it that legendary Spanish watch designer Fernando Alonso was responsible for the new look of the F1 range, but I can't find anything to substantiate this rumour whatsoever. Indeed, the 2007-2008 dealer catalogue claims that Kimi Raikkonen (who was by now the World Champion and driving for Ferrari, not McLaren) was the one who was involved in the redesign!

There were also some additions to the women's range, though I can't honestly say adding chronographs to these glitterballs made them any better...


CAC1310.BA0852: 37mm, white MOP dial, diamond bezel on a steel bracelet
CAC1310.FC6219: 37mm, white MOP dial, diamond bezel on a white nizza strap (folding clasp)


CAC1311.BA0852: 37mm, pink MOP dial, diamond bezel on a steel bracelet
CAC1311.FC6220: 37mm, pink MOP dial, diamond bezel on a pink nizza strap (folding clasp)


2008 / 2009 CATALOGUE

The ladies range remains mostly the same for the 2008/2009 catalogue, the only change being the withdrawal of the (rather ugly it has to be said) black rubber straps on the WAC1214 and WAC1215 models. For the men's range though, all the watches from the previous catalogue remain except the CAC111B Indy 500 model which has been replaced with two new 44mm models.

Also new in this catalogue are the new 44mm Formula 1 'Grand Date' chronographs with the 'rev counter' subdials. These are most commonly associated with the aforementioned Kimi Raikkonen and indeed Kimi gets his own limited edition version of this model (albeit one that's limited to 10,000 pieces - the least limited, limited edition in TAG Heuer history!). For me the black cased variant of this watch (CAH1012) is one of the coolest looking Formula 1 watches TAG Heuer have ever produced.

Also new are the WAH111A and WAH111B 41mm alarm watches, although the WAC111A is also retained in the range for now.


WAH111A.BA0850: 41mm, black dial, black coated bezel, alarm function on a bracelet
WAH111A.BT0714: 41mm, black dial, black coated bezel, alarm function on a rubber strap
WAH111B.BA0850: 41mm, silver dial, black coated bezel, alarm function on a bracelet


CAH1010.BA0854: 44mm, black dial, black coated bezel on a steel bracelet
CAH1010.BT0717: 44mm, black dial, black coated bezel on a black rubber strap


CAH1011.BA0854: 44mm, silver dial, black coated bezel on a steel bracelet
CAH1011.BT0717: 44mm, silver dial, black coated bezel on a black rubber strap


CAH1012.BT0717: 44mm, black dial, black coated bezel, black case on a rubber strap
CAH1014.BA0854: 44mm, black dial, black coated bezel on a steel bracelet
CAH1014.BT0718: 44mm, black dial, black coated bezel on a black rubber strap


CAH101A.BA0854: 44mm, anthracite dial, steel bezel on a steel bracelet (Indy 500 S/E)
CAH101B.BA0854: 44mm, silver dial, steel bezel on a steel bracelet (Indy 500 S/E)


2009 / 2010 CATALOGUE

The 2009 / 2010 catalogue is very light on women's watches, with only four models shown (WAC1214, WAC1215, WAC1216 plus the CAC1310 chronograph) in five variations. This suggests the diamond bezel range is on its way out, although the next catalogue reintroduces the WAC1219 along with the new 'ceramic' Formula 1s. But for now the focus is on the men's range and in particular the small seconds and Calibre S models.

The Kimi Raikkonen model has disappeared from the catalogue, but in its place there is a new variation on the CAH1010 theme, the CAH1015 which has steel crown guards and a silver crown. All three previous alarm models have also been discontinued and replaced by one 41mm, black dial only piece with a steel bezel (WAH111C).


WAH1010.BA0854: 44mm, black dial, black coated bezel on a steel bracelet
WAH1010.BT0717: 44mm, black dial, black coated bezel on a black rubber strap
WAH1011.BA0854: 44mm, white lume dial, black coated bezel on a bracelet


WAH1011.BT0717: 44mm, white lume dial, black coated bezel on a black rubber strap
WAH111C.BA0850: 41mm, black dial, steel bezel, alarm function on a bracelet
WAH111C.BT0714: 41mm, black dial, steel bezel, alarm function on a rubber strap


CAH7010.BA0854: 44mm, black dial, black coated bezel on a steel bracelet
CAH7010.BT0717: 44mm, black dial, black coated bezel on a black rubber strap
CAH1015.BA0855: 44mm, black dial, black coated bezel on a bracelet


2010 / 2011 CATALOGUE

The 2010 / 2011 catalogue brings us a brand new range of ceramic ladies watches and a redesign of part of the basic three hand range, with the WAH1110 now sporting a completely different dial design (but keeping its number for some strange reason!). We also have an interesting khaki variant available on both a bracelet or a new style colour matched strap.

Speaking of the new rubber strap, the folding clasp fitted FT6024 replaces the pin and buckle style BT0714 - but it is definitely not an improvement, the clasp is badly designed and digs into the wrist of the wearer, which is a shame because the rubber part of the design is very stylish.

As mentioned previously, the diamond bezel ladies models remain but with a somewhat scaled down range.


WAH1110.BA0858: 41mm, black dial, black coated bezel on a steel bracelet
WAH1110.FT6024: 41mm, black dial, black coated bezel on a black rubber strap


WAH1113.BA0858: 41mm, khaki dial, black coated bezel on a steel bracelet
WAH1113.FT6025: 41mm, khaki dial, black coated bezel on a khaki rubber strap


WAH1210.BA0859: 37mm, black dial, black ceramic bezel, ceramic/steel bracelet
WAH1212.BA0859: 37mm, black dial, black ceramic/diamond bezel, ceramic/steel bracelet
WAH1214.BA0859: 37mm, black dial, diamond bezel, ceramic/steel bracelet*


WAH1211.BA0861: 37mm, white dial, white ceramic bezel, ceramic/steel bracelet
WAH1213.BA0861: 37mm, white dial, white ceramic/diamond bezel, ceramic/steel bracelet
WAH1215.BA0861: 37mm, white dial, diamond bezel, white ceramic/steel bracelet*

*Note the position of the date on these models is different to the other two pieces in the range.


2011 / 2012 CATALOGUE

This era of the Formula 1 was drawing to a close, but there were a few more surprises left in store before TAG Heuer revamped the line up once again for 2012. An orange version of the face-lifted three hander was added to the range alongside a rather cool looking new Calibre S, one I've always had one eye on myself. Besides that the new models came mostly in the ladies range including some new chronograph versions of the ceramic watches alongside the brand's first gold and ceramic pieces.


CAH7011.BA0860: 44mm, grey/white dial, steel/black coated bezel on a steel bracelet
WAH1116.BA0858: 41mm, black dial, black coated bezel on a steel bracelet
WAH1116.FT6024: 41mm, black dial, black coated bezel on a black rubber strap

The WAH1214 and WAH1215 have gone from the catalogue, replaced by the WAH1217 and WAH1218 pieces shown below. Note the new model has the date at the '3' position bringing it into line with the rest of the ceramic bracelet range. At the same time a new steel bracelet model is introduced with Arabic numerals and the date at the 4:30 position...


WAH1217.BA0859: 37mm, black dial, diamond bezel on a steel/ceramic bracelet
WAH1218.BA0861: 37mm, white dial, diamond bezel on a steel/ceramic bracelet


WAC1214.BA0852: 37mm, black dial, diamond bezel on a steel bracelet
WAC1214.FC6218: 37mm, black dial, diamond bezel on a black nizza strap
WAC1215.BA0852: 37mm, white dial, diamond bezel on a steel bracelet


WAH1221.BB0865: 36mm, white/dia dial, dia/ceramic/gold bezel on a steel/gold/cer bracelet
WAH1222.BB0866: 36mm, white/dia dial, dia/ceramic/gold bezel on a gold/ceramic bracelet


CAH1210.BA0862: 41mm, black dial, ceramic bezel on a ceramic/steel bracelet
CAH1212.BA0862: 41mm, black/diamond dial, ceramic/dia bezel on a cer/steel bracelet


CAH1211.BA0863: 41mm, white/diamond dial, ceramic bezel on a ceramic/steel bracelet
CAH1213.BA0863: 41mm, white/diamond dial, ceramic/diamond bezel on a cer/steel bracelet


WATCHES NOT FEATURED IN CATALOGUES

These watches are from this era of the Formula 1 but for whatever reason did not feature in the catalogues at the time.


CAH101C.BA0860: 44mm, grey brick dial, steel bezel on a steel bracelet (Indy 500 S/E)
CAH101B.BA0860: 44mm, silver dial, steel bezel on a steel bracelet (Indy 500 S/E)
CAH101C.FT6026: 44mm, grey brick dial, steel bezel on a rubber strap (Indy 500 S/E)


CAH111A.BA0850: 41mm, black dial, steel bezel on a steel bracelet
CAH1010.BA0860: 44mm, black dial, black bezel on a steel bracelet
CAH1010.FT6026: 44mm, black dial, black bezel on a black rubber strap


CAH1011.BA0860: 44mm, silver dial, black bezel on a steel bracelet
CAH1011.FT6026:  44mm, silver dial, black bezel on a black rubber strap


CAH1012.FT6026: 44mm, black dial, black bezel/case on a black rubber strap
CAH1013.BT0717: 44mm, black dial, black bezel/case on a rubber strap (Rabat L/E)
WAH1015.FT6026: 44mm, special dial, black bezel, steel case, rubber strap (Mexico L/E) 


WAH1012.BA0860: 44mm, orange dial, black bezel on a steel bracelet
WAH1012.BT0717: 44mm, orange dial, black bezel on a black rubber strap
WAH1012.BA0854: 44mm, orange dial, black bezel on a steel bracelet


WAH1010.BA0860: 44mm, black dial, black bezel on a steel bracelet
WAH1013.BA0860: 44mm, special dial, black bezel on a steel bracelet (Gulf S/E)
WAH1013.BT0717: 44mm, special dial, black bezel on a rubber strap (Gulf S/E)


WAH111B.BT0714: 41mm, silver dial, black bezel on a black rubber strap (alarm function)
WAH1017.BA0858: 41mm, black dial, polished bezel on a steel bracelet
WAH1115.BA0858: 41mm, black dial, steel bezel on a bracelet



Visit the 'History of TAG Heuer' page HERE

2 comments:

  1. I have the WAH1110.BA0850 (first image) and want to add that these aren't simply "black coated", but tungsten carbide coated, which is one of the hardest metal/ceramic compounds we have, practically scratch proof and very resistant. I've had mine since 2008 and it has been heavily used, and only the underside of the crown (crown and crown guards are also tungsten carbide coated) shows any wear.

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    1. Hi Esteban, thanks for visiting the blog. Yes those bezels are pretty hard wearing, although you still see some mashed ones around. I had the other WAH1110 with the big stencil numbers, the bezel always looked like plastic to me... Rob

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