It's time for our twice yearly look at the current TAG Heuer range and how they are doing when it comes to pricing. I'm sure it will come as no surprise to anyone that there have been significant price increases (marked in red) across the board, with only the Superdiver* and two ladies Links staying the same price. The price increases are quite random, with the entry level quartz Aquaracers attracting a mere £50 increase, while the automatic models are up anywhere between £250 and £500! The Night Diver Aquaracer in particular has had a 15% increase since January...
One notable deletion is the orange dial Formula 1 WAZ101A, alongside the 41mm two tone, blue dial Aquaracer (although both of these are definitely still available in stores) and several skeleton dial Carreras.
Of course there have also been quite a few additions to the catalogue and these are marked in blue as usual.
*Speaking of the Superdiver, I spotted it on this orange rubber strap in the Oxford Street store last week and apparently it now comes as a bonus when you buy the titanium Superdiver on the bracelet. Coupled with the static price I think it's safe to conclude that TAG have perhaps found the limit when it comes to what the public are prepared to pay for an Aquaracer... or maybe 45mm is just too damned big for its own good? Looks great on the orange strap I have to say, sorry for the crummy photo.
LINK TO THE PRICE LIST MENU:
No comments:
Post a Comment